05 Aug 2009

Water Conservation: Pee In The Bath Campaign

B-Log 2 Comments

Peeing in the shower is shameful no more. In fact, it’s encouraged and even celebrated in this colorful, animated PSA from Saatchi & Saatchi in Brazil. The “Xixi no banho” (“Pee in the bath”) campaign is all about water conservation. Brazil hopes its multitasking citizens will save thousands of liters of water a year by flushing the toilet less. Via Adfreak

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  • TrunX

    I’m brazilian and this campain rocks… I hope people around the world get into it :D Let’s all pee in the shower…

  • http://www.brandonmoller.com Brandon

    I thought this was a very fun yet spot on campaign, not sure I’m ready to go in the shower yet though. But we all have to do our part ;) Thanks for the comment!